Fair Trade is not
Fair Pay
The Tea Industry employs over 120 million people globally, the vast majority of these communities remain as some of the poorest in the world. Many are unable to even meet their basic needs, despite being in full time employment.
For more than two decades, we have actively campaigned to change this unacceptable imbalance and now The United Nations have agreed to develop the Fair Pay Charter.
PROGRAMS & PROJECTS.
We plan to implement these and other methods around the world and within a Model Tea Estate
to develop and implement good practice from the ground up.
We aim to develop a specific programme for small farmers to ensure that they are seen as a key part of the global tea supply chain.
Commercial
Support
Providing technical assistance and other commercially oriented support, including quality improvement training, sales and marketing skill building, support for participation in trade shows.
Small scale
Tea Growers
Training small-scale tea growers on social, economic, and environmental aspects, and improving their understanding of the tea value chain.
Lobbying
Tea Companies
Encouraging tea companies (producers and traders) to implement effective and meaningful policies and standards that are adapted to realities in existence within tea producing countries.
Rural
Development
Supporting broad-based rural development initiatives, including the development of local processing capacities and producer associations, measures to improve credit and risk management facilities.
Empowering
Civil Society
Supporting and empowering civil society groups in tea-producing countries that raise awareness of and address critical issues in the tea sector at the national level.
Marginalised
Groups
Developing strategies to support marginalised groups such as tea workers and smallholders that operate outside Western-oriented supply chains. Advocating for the rights of the workers and raising awareness amongst workers of their rights.
